Greg’s journey from growing up in Ukraine to leading an agency that is re-imagining today’s digital experiences has taught him many important lessons. And his passion for UX inspired audiences world-wide and armed them with practical tools to take their designs to the next level.

Greg Nudelman

Greg NudelmanGreg Nudelman is a UX Designer, Trainer + Strategist, Search & Dashboard Maven, Champion of Mobile-First Lean UX, International Speaker, Author and CEO of DesignCaffeine, Inc. For over 17 years he has helped his clients Intuit, Oracle, Cisco, eBay, USAA, Wells Fargo, Safeway, Associated Press and Groupon amass satisfied customers and create $100s of millions in valuation. Greg recently helped Intuit get 6 of their apps featured in the Android Play Store and Apple App Store. Internationally acclaimed design workshop leader, Google Mentor and accredited graduate course instructor, Greg authored 4 UX books:

4 Books and Video Course

  • Modern Data Visualizations: Trends and Opportunities for Mobile, Wearables and Desktop (Upcoming in 2016)
  • Effective Sketching for UX Design (O’Reilly Media, 2015)
  • The $1 Prototype: Lean Mobile UX Design and Rapid Innovation for Material Design, iOS8, and RWD (DesignCaffeine Press, December 2014)
  • Android Design Patterns: Interaction Design Solutions for Developers (Wiley, March 2013)
  • Designing Search: UX Strategies for eCommerce Success (Wiley, 2011)
  • And a co-author of Smashing Mobile Book (Smashing Media, 2012)


5 Book Contributions

  • Designing Mobile Apps: Tips And Techniques (Smashing Media, 2013)
  • Mobile Design Patterns (Smashing Media, 2012)
  • Designing the Search Experience, Tony Russell-Rose and Tyler Tate (Morgan-Kaufmann, 2013)
  • Search Analytics for Your Site, Lou Rosenfeld (Rosenfeld Media, 2011)

Greg’s work on storyboarding tablet transitions was featured recently in Rachel Hinman’s The Mobile Frontier (Rosenfeld Media, 2012).

Affiliations and more

Greg authored 60+ industry articles on mobile and tablet design and digital design strategy for leading industry magazines: Smashing Magazine, Boxes and Arrows, JavaWorld, ASP.NET Pro, UXmatters, and UXMagazine.

He is a Certified Google Mentor, Rosenfeld Media, FatDUX, Wiley, and eConsultancy affiliate and workshop leader, and he has taught sold-out design workshops at Marquette University, HULT Business School, San Francisco State University, Associated Press, Oracle and Wells Fargo.

Greg is an internationally acclaimed speaker, with 50+ repeated appearances, keynotes and sold-out workshops at leading industry events such as Adaptive Path’s UXWeek, SXSW, MobX Berlin, IA Summit, WebVisions, UXI Studio, Latinoware, Design4Mobile, Search Engine Summit, Enterprise Search Summit, Net Squared Conference, DrawCamp, and SketchCamp.

He is a co-founder of the UX SketchCamp movement with the landmark UX SketchCamp SF 2011 event. Greg’s mobile and tablet design strategy consulting company, DesignCaffeine, Inc., is based in the San Francisco Bay Area.


Recent press mentions can be found in the Media Room.

Photos can be found here.